During the Fall of 2023, we had the pleasure of working with the Four Seasons creative team on their brand book ahead of their stakeholders meeting in the new year. Four Seasons had recently refreshed their brand elements with their internal team and wanted to create this book as a physical guide for all resort owners to reference the new tone of voice and visual direction.
The final book is a 228 page document, smyth-sewn bound with a slip case in black with black foiling. Within the book, the contents cover the full spectrum of brand aspects from the brand’s core belief to the brand typography and treatment—all while layered with dreamy and aspirational photographs from all of Four Season’s resort locations.
Our team first met with Four Season’s creative team to better understand the new brand direction and continued working closely together to bring this book to life. With a tight turnaround time, it was crucial for our team to work efficiently while content management was key to ensuring the best results.
With respect to this brand book being an internal document, we have limited our presentation of the final book to keep confidentiality.
