Following our interim redesign of the LA city guide in 2017, Cereal approached us again in 2018 to update their other printed guides ahead of their reissuing with a redesigned cover through Abrams Books. We were grateful for the opportunity to extend the visual direction we established for the magazine now onto the printed guide books as well to create a consistent design direction across Cereal’s printed material.
Cereal’s city guides have often been our go-to resource prior to visiting one of the metropolitan cities they feature, so it was a delight to have the chance to reimagine the books as avid users of the guides ourselves. From 2017–2020, our redesign of the city guides included London, Paris, New York, Los Angeles and Copenhagen. In addition to the renewal of the interior content, the guide books were also reintroduced with a new softcover with a debossed inset photo and black foiling—a design made in collaboration with Rich and included a subtle reference to Cereal’s self-published book, These Islands.
While most city guides may offer a general overview of highlights and iconic attractions, Cereal’s city guides certainly act more as a summary of the city from their distinctive point of view, offering photo essays, interviews with celebrated local creatives, as well as a suggested one day itinerary. The result is akin to spending a day in the city with Rich and Rosa as they share their personal favourite spots with you.
